DATE: September 30, 2010
LOCATION: Beverly Hills Hotel, Beverly Hills, CA

Variety hosts our exclusive event celebrating the Power of Women and their impact on philanthropic and charitable causes. Variety honors a select group of women in entertainment who, through their efforts, have made a significant difference to their chosen causes. 400 invite-only guests made up of Hollywood insiders and A-list talent come to celebrate, support and pay tribute to the philanthropic efforts of these amazing women. Variety's Philanthropy Bazaar provides an interactive area for guests to engage with the participating brand sponsors and the featured charities. The goal of Variety's Power of Women is to inspire and encourage people from all walks of life to get involved, give back and make a difference.
PRESENTED BY:
Lifetime Lifetime Movie Network
SPONSORED BY:
L'Oreal Paris Godiva Honda OPfficemax Park Lane Pelican Hill Coca-Cola

2010 Lifetime Impact Honorees: Amy Adams, Suzan Bymel, Jennifer Garner, Katie Holmes, Diane Lane, and Eva Mendes

LOS ANGELES, CA (August 30, 2010) — Variety is pleased to announce the line-up for their second-annual Variety's Power of Women luncheon at the Beverly Hills Hotel on September 30, 2010. In conjunction with their annual Women's Impact Report, and in partnership with Lifetime Television and Lifetime Movie Network, Variety will bring together an intimate group of Hollywood's most philanthropically impactful women selected as Variety's "Lifetime Impact Honorees" who, through their efforts, have made a significant difference to their chosen causes.

The exclusive luncheon will host four-hundred invite-only guests made up of Hollywood insiders and talent, who will come to celebrate, support and pay tribute to the philanthropic efforts of these amazing women. The afternoon will also include a VIP pre and post-ceremony cocktail reception with an interactive "Philanthropy Bazaar" designed to engage guests with the featured charities and participating brand sponsors.

This year's honorees include two-time Oscar-nominee Amy Adams (for her work on behalf of The Ghetto Film School), Management 360 Founding Partner Suzan Bymel (Global Creative Forum), Emmy-nominee and Golden Globe winner Jennifer Garner (Save the Children), Broadway sensation Katie Holmes (Dizzy Feet Foundation), Oscar-nominee Diane Lane (Heifer International), and four-time ALMA Award nominee Eva Mendes (Art of Elysium).

"The goal of Variety's Power of Women is to celebrate women in entertainment who have made significant contributions to the philanthropic and charitable causes closest to their hearts. By honoring this incredible group of high-profile women who are leading the charge, we hope to inspire and empower everyone within our industry -- and throughout the world -- to get involved and give back," said Michelle Sobrino, Associate Publisher, Variety. "We are also proud to once again be partnering with Lifetime, as they represent one of the most powerful and innovative women's media brands in the marketplace today."

Variety's 2010 Power of Women event is presented by Lifetime Television and Lifetime Movie Network and sponsored by L'Oreal, Godiva Chocolate Infused Vodka, Honda, OfficeMax, Jewels by Park Lane, Pelican Hill Resorts and Coca-Cola.

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Honoree Katie Holmes speaking at the 2nd Annual Power of Women Luncheon at the Beverly Hills Hotel on September 30, 2010 in Beverly Hills, California.

Photos from Variety's 2010 Power of Women Event

View red carpet coverage of the 2010 Power of Women event held at the Beverly Hills Hotel.