Variety's Power of Youth is an initiative that celebrates top young talent and their involvement with philanthropic and humanitarian causes, and encourages their fans around the world to get involved and give back too. The event, now in its fourth year, is an invitation-only afternoon full of fun and festivities, with live performances, interactive games, activities, food, photo opportunities and a special presentation.
This year honorees include Justin Bieber, David Henrie, Victoria Justice, Shailene Woodley and Bow Wow, each of whom, through their efforts, have made a significant difference to their chosen causes.
Win tickets to the event and meet each of our honorees backstage
Past Variety's Power of Youth supporters/honorees include: AnnaLynne McCord, Corbin Bleu, Keke Palmer, Jesse McCartney, Abigail Breslin, The Jonas Brothers, Miranda Cosgrove, Hilary Duff, Dakota Fanning, Selena Gomez, Taylor Lautner, Miley Cyrus and many more.
Please revisit this site for regular updates, event photos, videos and information on how YOU can get involved.
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Announced in April 2009, The Hub, a multi-platform joint venture between Discovery Communications (NASDAQ: DISCA, DISCB, DISCK) and Hasbro, Inc. (NYSE: HAS), will entertain, enlighten, empower and educate children and their families. The cable and satellite television network will feature original programming as well as content from Discovery’s library of award-winning children’s educational programming; from Hasbro’s rich portfolio of entertainment and educational properties built during the past 90 years; and from leading third-party producers worldwide. The Hub lineup will include animated and live-action series, specials and game shows, and the network will extend its content through a robust and engaging online presence. The Hub will launch October 10, 2010 (10-10-10) reaching approximately 60 million U.S. households on what is currently Discovery Kids channel. The online home of The Hub is 
The Coca-Cola Company is the world's largest beverage company, refreshing consumers with nearly 500 sparkling and still brands. Along with Coca-Cola, recognized as the world's most valuable brand, the Company's portfolio includes 12 other billion dollar brands, including Diet Coke, Fanta, Sprite, Coca-Cola Zero, vitaminwater, POWERADE, Minute Maid and Georgia Coffee. Globally, we are the No. 1 provider of sparkling beverages, juices and juice drinks and ready-to-drink teas and coffees. Through the world's largest beverage distribution system, consumers in more than 200 countries enjoy the Company's beverages at a rate of nearly 1.6 billion servings a day. With an enduring commitment to building sustainable communities, our Company is focused on initiatives that protect the environment, conserve resources and enhance the economic development of the communities where we operate. For more information about our Company, please visit our Web site at 
Since 1935, more than 275 million copies of MONOPOLY have been sold in 111 countries and 40 languages. Hundreds of different editions of the game have been published, but the most popular continues to be the classic "Number Nine." Affectionately known by its original product number, "Number Nine" is based on the streets of Atlantic City and is nearly identical to Charles Darrow's original submission to Parker Brothers. The MONOPOLY name and logo, the distinctive design of the game board, the four corner squares, the MR. MONOPOLY name and the character, as well as each of the distinctive elements of the board and playing pieces are trademarks of Hasbro for its property trading game and game equipment. 
In 1985, Pizza Hut established the BOOK IT! National Reading Incentive Program to motivate children to read more and help them develop a lifelong love of reading. BOOK IT! is a six-month program for students in kindergarten through sixth grade. For more information, visit 
ETM-LA’s mission is to provide and promote the integration of music into the curricula of disadvantaged schools
in order to enhance students’ academic performance and creative and general development. Founded in 2006,
ETM-LA, Inc. is an independent 501(c)3 non-profit based on the ETM® model, which was founded in New York
City in 1991. Currently, ETM-LA serves approximately 3,000 Los Angeles schoolchildren with weekly,music instruction including such disciplines as violin, guitar, recorder, cello, chorus, and general music. 
Girl Up, a campaign of the United Nations Foundation, gives American girls the opportunity to channel their energy and compassion to raise awareness and funds for programs of the United Nations that help some of the world’s hardest-to-reach adolescent girls. Through Girl Up’s support, girls have the opportunity to become educated, healthy, safe, counted and positioned to be the next generation of leaders. Campaign supporters are encouraged to give a “High Five” to girls in developing countries by donating $5 or more to provide girls with such basic needs as access to school supplies, clean water, life-saving health services, safety from violence and more. To give a high five and learn more, join us at 
LA's BEST - Better Educated Students for Tomorrow - is a nationally recognized after school education, enrichment and recreation program serving 28,000 children with the greatest needs and fewest resources throughout the City of Los Angeles. LA's BEST After School Enrichment Program provides a safe haven for children ages 5 to 12 at 180 elementary school sites each day during the critical hours after school - at no cost to parents. Established in 1988, LA's BEST is a partnership including the City of Los Angeles, the Los Angeles Unified School District and the private sector. For more information, please visit 
Pencils of Promise partners with local communities to build schools and increase educational opportunities in the developing world. We focus on early education, high potential females and empowering a new generation of passionate young leaders to create profound good. 
All it Takes... inspires ideas that empower heartful actions making our schools, communities and world a cleaner, safer, healthier place by contributing and supporting innovative programs that make a powerful difference.